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Web Development
Digital Marketing
Web Design

Property just got a power upgrade

Introduction

Maillard & Co needed a digital presence to match their industry-leading ambition.

Enter iPOP. We teamed up with The Observatory to bring their brand to life – then rolled up our sleeves to design, build, and launch a dynamic new platform from the ground up. This exciting design and development project was built using Craft CMS – complete with AJAX property search and a slick Des Rez CRM integration.

Maillard & Co build in @craftcms. Seamlessly integrated with Dezrez CRM and a marketing campaign to match.

Client
Maillard & Co
Services
Web Development
Digital Marketing
Web Design
Year
2021
Maillard business card mockup

A brand-new brand (and a website to match)

We worked hand-in-hand with The Observatory to roll out Maillard & Co’s newly crafted identity – then brought it to life through a fully custom-built website powered by Craft CMS. With a smooth AJAX-powered property search and sleek UX throughout, the result is a future-proof site that feels as premium as the properties it lists.

Residential mockup maillard

Seamless sync: CRM meets CMS

To keep property listings accurate and up to date, we integrated directly with the Dezrez CRM system, pulling live data straight onto the site. It’s all fully automated, meaning Maillard & Co can manage their portfolio in one place – while their customers browse the latest properties in real-time.

Property mockup maillard

Ready, set, advertise

A shiny new site deserves an audience, so we helped amplify Maillard & Co’s launch with full marketing support – from comms planning and creative asset delivery to Google Ads setup. Whether offline or online, we made sure their name reached all the right people from day one.

Designs to match the development.