--- title: "SEO & GEO Audit" date: 2026-08-12T15:38:00+01:00 author: Jonny Seller canonical_url: "https://www.ipopdigital.com/seo-geo-audit-tool" section: Page --- [Design](https://www.ipopdigital.com/design) Creating brands we're proud of [Web Development](https://www.ipopdigital.com/web-development) Deliver your business to a wider audience [Digital Marketing](https://www.ipopdigital.com/digital-marketing) Get your brand seen online [All Expertise](https://www.ipopdigital.com/expertise) ![Brand](https://www.ipopdigital.com/transforms/bc9e33244d2d8a7bebbefa89bb319b9f/3850/brand_17d18c44a03a5b520c5b5351f4da8ffe.webp) ![1](https://www.ipopdigital.com/transforms/bc9e33244d2d8a7bebbefa89bb319b9f/3861/1_17d18c44a03a5b520c5b5351f4da8ffe.webp) ![Gradebusters ipop 10](https://www.ipopdigital.com/transforms/bc9e33244d2d8a7bebbefa89bb319b9f/3885/Gradebusters-ipop-10_17d18c44a03a5b520c5b5351f4da8ffe.webp) [](https://www.ipopdigital.com/)[](#) [Expertise ](https://www.ipopdigital.com/expertise)[Work ](https://www.ipopdigital.com/work)[About ](https://www.ipopdigital.com/about)[Insights ](https://www.ipopdigital.com/insights)[Contact ](https://www.ipopdigital.com/contact) [Let's work together ![Button image](https://www.ipopdigital.com/transforms/bc9e33244d2d8a7bebbefa89bb319b9f/1460/button-image_91ae6c65f24fca55a19a6c7916e17010.webp)](https://www.ipopdigital.com/project-planner) [](https://www.ipopdigital.com/)[](#) [](https://www.ipopdigital.com/)[](#) [Expertise ](https://www.ipopdigital.com/expertise)[Work ](https://www.ipopdigital.com/work)[About ](https://www.ipopdigital.com/about)[Insights ](https://www.ipopdigital.com/insights)[Contact ](https://www.ipopdigital.com/contact) [Let's work together ![Button image](https://www.ipopdigital.com/transforms/bc9e33244d2d8a7bebbefa89bb319b9f/1460/button-image_91ae6c65f24fca55a19a6c7916e17010.webp)](https://www.ipopdigital.com/project-planner) [Let's work together ![Button image](https://www.ipopdigital.com/transforms/bc9e33244d2d8a7bebbefa89bb319b9f/1460/button-image_91ae6c65f24fca55a19a6c7916e17010.webp)](https://www.ipopdigital.com/project-planner) Digital Marketing # SEO & GEO Audit Tool ## Search is changing. Is your website keeping up? Your website might look perfect from the outside, but what if something behind the scenes is quietly stopping people from finding you? Some of the biggest SEO issues aren't visible on the front end. They're buried in your website's technical setup, silently affecting your Google rankings and limiting your visibility. Now, with AI-powered search becoming increasingly important, small configuration errors carry far more weight. The good news is they're fixable once you know where to look. Our free SEO audit checks what's happening beneath the surface and shows you exactly where to start. SEO Audit Features SEO AI Visibility Technical Issues Performance Content GEO AEO [Run Free Audit ![Button image](https://www.ipopdigital.com/transforms/bc9e33244d2d8a7bebbefa89bb319b9f/1460/button-image_91ae6c65f24fca55a19a6c7916e17010.webp)](#seo-tool) [](#)[](#)[](#)[](#) SEO & GEO Audit Tool ## Our website audit looks at your online visibility from two angles: ### **SEO Review** We analyse the factors that can affect how your website performs in traditional search engines, including content, technical SEO, page structure, metadata, performance and crawlability. [Run Free Audit](#seo-tool) ### **AI Review** We also analyse how well your website is structured and positioned for the new generation of AI-powered search and discovery. Because increasingly, your next customer might not search Google. They might ask AI instead. [Run Free Audit](#seo-tool) FAQs ## What does the free SEO audit actually check? The free tool takes a small sample of your pages and gives you a high level snapshot of how they're performing across SEO and AI search. It's a fast way to spot whether there are technical issues worth looking into, without any commitment. ## What's the difference between SEO, GEO and AEO? SEO (Search Engine Optimisation) is about ranking well in traditional search results like Google. GEO (Generative Engine Optimisation) focuses on how your content appears in AI-generated answers, such as Google's AI Overviews and ChatGPT. AEO (Answer Engine Optimisation) is about being the source that answer engines and voice search pull from directly. As search shifts toward AI, all three matter more than ever. ## Is the free audit the same as a full audit? No. The free tool is designed to give you a high level insight from a sample of pages. For a complete picture, iPOP can run a full and robust audit across your whole site, identifying the specific improvements needed to boost your rankings and visibility. ## What happens after I get my free results? You'll see where the main opportunities lie. If you'd like to go further, our team can talk you through a full audit and build a clear plan to improve your performance. After viewing your report you can request a full audit from within the tool. ![73345 i POP SEO AI Audit Campaign storyboard v1 Slide 5 1](https://www.ipopdigital.com/transforms/bc9e33244d2d8a7bebbefa89bb319b9f/7202/ipop-faq-2_91ae6c65f24fca55a19a6c7916e17010.webp) ![73345 i POP SEO AI Audit Campaign storyboard v1 Slide 5 1](https://www.ipopdigital.com/transforms/bc9e33244d2d8a7bebbefa89bb319b9f/7202/ipop-faq-2_91ae6c65f24fca55a19a6c7916e17010.webp) ![73345 i POP SEO AI Audit Campaign storyboard v1 Slide 5 1](https://www.ipopdigital.com/transforms/bc9e33244d2d8a7bebbefa89bb319b9f/7202/ipop-faq-2_91ae6c65f24fca55a19a6c7916e17010.webp) ![73345 i POP SEO AI Audit Campaign storyboard v1 Slide 5 1](https://www.ipopdigital.com/transforms/bc9e33244d2d8a7bebbefa89bb319b9f/7202/ipop-faq-2_91ae6c65f24fca55a19a6c7916e17010.webp) ## SEO insights from our digital agency. [Digital Marketing Web Development +1 ![Ipop technical seo hero white](https://www.ipopdigital.com/transforms/0a658b510e0d8ab6ba58433bdc7c7c3c/6394/ipop-technical-seo-hero-white_46d05676df5cf390a450793f71139dbd.webp) ## The hidden website issues that could be hurting your Google rankings *Your website might look fantastic.* It loads quickly, the branding feels on point, and you're publishing great content. But what if there's something happening behind the scenes that's quietly stopping people from finding you? ![Andrew Icon](https://www.ipopdigital.com/transforms/bc9e33244d2d8a7bebbefa89bb319b9f/6527/Andrew-Icon_91ae6c65f24fca55a19a6c7916e17010.webp) Andrew Kelsey 3 mins Read more](https://www.ipopdigital.com/the-hidden-website-issues-that-could-be-hurting-your-google-rankings) [Featured Web Design +3 ![Website](https://www.ipopdigital.com/transforms/3972b2c61f7bef5d232e92455772fa4c/3324/website_46d05676df5cf390a450793f71139dbd.webp) ## SEO isn’t magic – it’s design, development & data working together You’ve launched a stunning new website. Great. But what happens if no one finds it? The cost of ignoring SEO isn’t just short-term, it snowballs. ![Button image 1](https://www.ipopdigital.com/transforms/bc9e33244d2d8a7bebbefa89bb319b9f/1578/button-image-1_91ae6c65f24fca55a19a6c7916e17010.webp) Jonny Seller 2 mins Read more](https://www.ipopdigital.com/why-seo-is-important) Our Exertise [Design](https://www.ipopdigital.com/design) [Web Development](https://www.ipopdigital.com/web-development) [Digital Marketing](https://www.ipopdigital.com/digital-marketing) Learn [About ](https://www.ipopdigital.com/about)[Work ](https://www.ipopdigital.com/work)[Insights ](https://www.ipopdigital.com/insights)[Contact ](https://www.ipopdigital.com/contact) Reach Out [+44 (0)1534 734508](tel:01534734508) iPOP Digital Agency Kingsman Offices No 1 Grenville Street, Jersey, Channel Islands, JE2 4UF [Find us on google](https://maps.app.goo.gl/9jNEtcypJ6fGejdJ6) [## Start a Project ## Start a Project ## Start a Project ## Start a Project](https://www.ipopdigital.com/project-planner) [](https://www.ipopdigital.com/)© iPOP Digital - 2026. 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